Facebook is one of the social media sites that can help in the promotion of your business because of social media sites have user very much and continue to grow over time. It may be said that currently have a facebook page is a must in your business marketing activities. changes made by the parties on the facebook page for business both on a small scale - new features that change always comes up from time to time - as well as changes in the larger scale - at the time of the change in the form of a timeline facebook.
do not be too dizzy to search for information on how to create a Facebook page for your business, or are looking for information on how to make your social networking becomes more professional. I will try to explain how in this post - no matter you are an expert or beginner - you can create a facebook page you in a good way.
Here are some steps that can be taken to make a Facebook page for your business:
1. First, log in to your Facebook account
Once you log into FB account and open this URL in a new tab in your browser https://www.facebook.com/pages/create.php
On these pages you will be given 6 classification, you must choose one of those classifications. It is the classification.
Local business or place
Company, organization or institution
Brand or product
Artist, band or public figure
Cause or Community
Choosing the right classification will help your rankings in relevant search on Facebook accordance with the information you give on your page later, so make sure you choose the category that suits your business. After you choose a category FB page, then you must enter the name of your business, check the box "I agree to your Facebook page terms" and click get started.
2. Fill in the information on your page
Upload photos to your business page - To make your business FB page look more professional you should put a picture of the quality of the good resolution for the photo will be seen each time you create a new post, news feeds or reply to the comments of others. Should you put your business logo or a picture that can represent your business. It is recommended to put a picture with a size of 180 × 180 pixels on your profile picture, and have good image quality.
Fill out the "About" for the FB page of your business - In this section you need to fill it with a brief description of your business, you may need to fill it with a 2-3 sentence description of your business in order to more clearly. Make sure you also enter a URL or a link to your business website.
3. Use your Admin Panel
Admin panel is the main page of your FB page. In this section you will see a variety of features, options to optimize your FB page and monitor activity in your page.
Build Your Audience
Usually people will be very excited when FB page they have been created, then they invite others to see their business FB page. I think this is a step that is not good for you because your audience does not see anything on the FB page of your business.
You should not too hurried to invite others to see your business FB page, it would be better if you fill the pages with content. After you fill it with content, then you can invite employees, friends, your family to interact in your page and ask them to to share the contents of your page. Well after the interaction more and you have to have some fans, it would be better if you promote your business through the FB page on Facebook advertising tool.
4. Fill Facebook page with content
A. Installing the Cover Photos
You need to put a picture of the cover or cover photo for facebook business, its size is 851 x 315 pixels. Make sure you use the cover with creative photo to make your visitors become more interested.
B. Set the Tabs
You can set the tabs on Fb pages as you wish. We recommend that you set the tabs to better fit into the category of your activities, such as videos, photos, events, and more. Create a tab with your audience regularly will make it easier to get to know your business.
C. Make Posts
Make sure you provide content varies when you post in the business FB page. Consider also to create interesting images that relate to your business, so make your visitors will share your content on their timeline.
D. Make observations
Has a FB page pretty indeed very satisfying but you also have to make observations and to monitor the interaction of your fans continuously. Make sure you reply to comments and messages sent by your fans. If you do it continuously, you will see your fans grow continuously and help your business grow.
5. Measure the efforts you have made in the menu "view insight"
You have to build your business with a good facebook and can represent your business. Now all you have to do is measure the efforts that you have made to determine and ensure that you get the advantage of Facebook marketing. In the admin panel is also available option "View Insight" which serves to monitor the involvement of fans and visitors. It is very necessary to help you find out what strategies are successful and less successful strategy so that your business is growing up and can adapt to the development of marketing through Facebook.
This article is also long enough. If you have additional tips on marketing via facebook please share through the comments!